Connecting Culture to Brand

The true power in the InnerSpace platform is the limitless applications of its data. The scalable platform is the first to instantly create 3D models and 2D maps, and incorporate location and positioning out of the box. According to Deloitte, indoor location is set to skyrocket.

The startup, at the time located in the IBM Innovation Space on Spadina Avenue in Toronto, was a team of 11. Eleven people who had one common bond (apart from their love of solving hard problems). They all had cats. 

Bucking the start-up trend of being dog friendly, we used this fun fact to create an engaging series of videos to spark the imagine of prospective clients, encouraging them to speak with InnerSpace. The best part? Stock video and a few animation hours, and these videos were affordable and effective.